One of the Holy Grails of online content is micropayments - a technology that allows users to pay for content in whatever increment the content creators chooses.
iTunes is a sort of micropayment system - the trouble is, it's an old fashioned "walled garden" with content heavily regulated by Apple, and a fixed price structure.
For content owners who can't get onto iTunes, an independent micro payments system, where they can set the price and get a much bigger rev share is a exciting prospect.
Dynamo is fully embeddable player that allows users to make micropayments to the producers via PayPal. It's due to be launched in the US later this year. |
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